
Swipe Fitness
Brand Identity, App UI Design, Website Design, Pitch Deck Proposal
This fitness app is designed for both seasoned gym-goers and beginners looking to build confidence and consistency in their fitness journey. At its core, the app blends workout tracking with a social, community-driven experience—allowing users to share their routines and discover new ones in an engaging, scrollable format inspired by platforms like TikTok.
Users can swipe through recommended workouts, explore routines shared by friends, and even save favourites to build their own personalised fitness plan. The goal is to foster a sense of connection and motivation, turning solo workouts into a shared experience.
By combining social interaction with health and wellness, the app creates a supportive environment that encourages users to stay active, inspired, and connected.